K, it might seem like one of the more grandma-y beauty products out there, but soap is legit one of my favorite things to buy. Whether you’re looking for a hydrating body wash or a creamy bar, you have so many formulas, scents, shapes, and sizes to choose from (seriously—my shower kinda looks like a soap store RN). So the next time you’re about to grab any ol’ bar of soap from the drugstore and call it a day, take a scroll through these Black-owned soap companies and try telling me you aren’t excited about them. These bbs are spiked with gentle, hydrating ingredients that leave your skin hella soft—never stripped or dry. TL;DR: Prepare to get on my level, cause you’re about to fall hard for these soaps.
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Best Black-Owned Brand for Body Soap
Alaffia EveryDay Shea Body Wash
Sure, Alaffia is far more than a soap brand (they’ve got everything from hydrating shampoos to turmeric facial mists), but their massive assortment of bar soaps, hand soaps, and body washes are some of their most-loved products (just peep all the five-star reviews on Amazon). This shea-butter body wash is a personal favorite, thanks to its ability to wash away dirt and grime without drying out your skin.
Best Black-Owned Brand for African Black Soap
Nubian Heritage African Black Soap Bar
Scroll through Nubian Heritage’s wide range of bar soaps and body washes and you’ll come across a liiiiitle dilemma: The hydrating and gentle formulas are so good, it’s kinda impossible just to choose one. The brand’s African Black Soap Bar is a cult-favorite for a reason though—lather it on your skin and the blend of shea butter, aloe vera, and vitamin E works to hydrate, soothe, and cleanse.
Best Black-Owned Brand for African Black Body Wash
Shea Radiance African Black Soap Body Wash
Shea Radiance has everything you’d expect from a brand with the word “shea” in it (think: shea butters and creams), but they’ve also got some standout soaps—including this body wash. Perfect for people who want the anti-bacterial benefits of African black soap with the hydrating consistency of body wash, this formula blasts your skin with oil-zapping charcoal and ultra-soothing oatmeal.
Best Black-Owned Brand for Gentle Bar Soap
Cream Blends Grapefruit Soap
Looking for a gentle bar soap with simple ingredients? You can’t go wrong with any of Cream Blend’s soaps, which are all formulated with natural (and non-drying!) ingredients. I’m personally a fan of the brand’s Grapefruit Soap (pictured here), which is spiked with sunflower, coconut, palm, and safflower oils and a dash of pink grapefruit oil for a subtle scent.
Best Black-Owned Brand for Hand Soap
Organic Bath Co. Zesty Morning Hand Soap
I have a few requirements when it comes to hand soap: It’s gotta smell good, look pretty, and clean my hands without stripping them dry. This soap from Organic Bath Co. checks all the boxes, courtesy of it’s oil-based formula and cute-AF packaging. BTW the brand doesn’t stop there—they’ve got tons of body washes and bar soaps too.
Best Black-Owned Brand for Handmade Soap
Naked Bar Soap Company Eucalyptus Lemon
TBH there’s just something kinda special about buying a bar of handmade soap—especially one that’s formulated as smartly as the Naked Bar Soap Company’s. The brand’s line of small-batch soaps are made with vegetable oils (think: olive, coconut, and sustainable palm) to keep your skin soft and clean, and they’re topped off with essential oils for a touch of fragrance.
Best Black-Owned Brand for Eczema Soap
Garner’s Garden Eczema Relief Soap
If you’re looking for a soap brand that caters to sensitive skin and eczema, do yourself a favor and check out Garner’s Garden. The company offers a handful of 100 percent natural soaps that soothe irritated, itchy skin, including this eczema-relief bar, with ingredients like organic dill (an anti-bacterial) and coconut oil.
Best Black-Owned Brand for Cute Soap
Je’LaRyn Turmeric Soap Bar
Whether you’re looking for a gift or just something cute for your shower, you’ll legit love Je’LaRyn’s soaps. Not only are they cut into fun lil shapes, but they’re also formulated with skin-friendly ingredients like antioxidant-rich turmeric (for brightening) aloe vera (for soothing), and coconut oil (for hydrating).
Best Black-Owned Brand for Shea Butter Soap
Shea Yeleen Lavender Ylang Ylang Shea Butter Soap
PSA: Shea Yeleen’s bar soaps, lip balms, and moisturizers are a godsend for dry, thirsty-AF skin, thanks to the rich shea butter they’re formulated with. You won’t find any parabens, petroleum, SLS, or synthetic fragrances in ’em either—so no need to worry about irritating that sensitive skin of yours.
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