Black-Owned Sex Toy Stores, Brands, and Feminine Care Brands to Know About

black owned sex toy companies

Getty | Katie Buckleitner

If you haven’t already been focusing on shopping Black-owned businesses already, now is a great time to start. If you’ve already checked out our guides on Black-owned clothing brands and beauty brands (btw, you should!), here’s our guide to a few Black-owned sex toy stores, brands, and feminine care companies that should definitely be on your radar.

One of the best blacked own sexy store you can visit is

This Berkeley, California based store was opened in 2011 by Nenna Joiner, and has an extensive online retail shop. They carry brands like Lelo, Cal Exotics, Fun Factory, and Je Joue. If you live local, try to go there and shop from them and support small, local, businesses — they’ve got two brick-and-mortar stores in Oakland and Berkeley.

Founded in 2018, Overkink was started by Jaycee Chester in an effort to help normalize sex positivity in the Black community. This online sex toy and lingerie shop carries brands like Magic Wand Original, CalExotics, and Lelo. To make it even better, they also have a loyalty program called “OK Points” that you can rack up with every purchase. (Loyalty points are not super common in the sex toy shop world, much to my wallet’s disappointment over the years.)

Founded by Natasha Burks, Softspot carries toys including this multi-speed vibrator in a ton of metallic colors, classic Rabbit vibrators, kegel balls, and bondage lingerie.

Founded by CEO and owner Temmy Wallace, iCandi has a particularly great selection of Rabbit toys that go above and beyond “just vibrating.” Personally, I’m very intrigued by their “Pencil vibrator” as it’s only $30, discreet, super small, and rechargeable — something you don’t normally see in the $30 market for sex toys.

Nika Cherrelles’ store specializes in gun-themed sex toys, ideal for if you enjoy role playing as secret agents or spies (see their cheekily-named “Goldmember” dildo). If you’re not so much a fan of the gun design, they’ve also got a small bullet (literally) vibrator that can be worn as a necklace.

Founded in 2013 by Lidia Bonilla, House of Plume specializes in chic, gender-neutral storage options for sex toys. They have a lockable hard box, as well as a mini zip case that’s perfect for on-the-go or organizing within a larger box.

While not technically a sex toy store, Honey Pot, started in 2014 by Bea Dixon, is worth mentioning as they’re a Black-owned feminine care company that makes everything from pads, tampons, menstrual cups, wipes, cleanses, sprays, and feminine washes. Did I mention their pads and tampons are also infused with herbal ingredients to make your menstrual experience even better? Plus, they’re nationally stocked in stores like Walmart, Target, Whole Foods, Urban Outfitters, Walgreens, Wegmans, Meijer, and Bed, Bath, and Beyond — so it’s super easy to find their products IRL as well.

Another care brand, Private Packs, was founded in 2019 by Suzanne Sinatra, and offers both cooling or heated options for vulva soothing — whether you’ve just had a bad Brazilian wax, have bug bites, or have postpartum aches and pains. The discreet packs are wearable and contoured to fit vulvas specifically. As someone who has pathetically tried holding ice cubes up after a bad waxing experience, I’d say you’re gonna wanna buy these now so you have them on hand should you ever need.

Carina Hsieh
Sex & Relationships Editor
Carina Hsieh lives in NYC with her French Bulldog Bao Bao — follow her on Instagram and Twitter • Candace Bushnell once called her the Samantha Jones of Tinder • She enjoys hanging out in the candle aisle of TJ Maxx and getting lost in Amazon spirals. 

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